Our primary focus is facilitating Coffee Direct Sales, adhering to the Coffee Regulations 2019. We create transparent and efficient marketing channels, directly connecting Kenyan coffee producers with discerning buyers worldwide.
Comprehensive Support Services
Beyond direct sales, SMAGS HOLDINGS LTD offers a suite of value-added services designed to empower producers and enhance coffee quality:
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Providing expert advice and hands-on support for best farming practices, pest/disease management, soil health, and yield improvement tailored to specific farm needs.
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Guidance on optimal harvesting, pulping, fermentation, washing, and drying techniques to preserve and enhance the inherent quality of the coffee beans.
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Assisting producers in achieving and maintaining certifications like Fairtrade, Organic, Rainforest Alliance, UTZ, etc., opening access to specialized markets.
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Helping producers understand and comply with the EU Deforestation Regulation requirements, including geolocation data collection and due diligence processes.
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Organizing curated farm visits and coffee experiences for buyers, roasters, and enthusiasts, showcasing the origin and production process.
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Supporting the development and execution of specific coffee-related projects, such as infrastructure improvements or sustainability initiatives.
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Facilitating connections between producers and financial institutions for access to credit, loans, and other relevant financial products.
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Assisting with any other ad-hoc compliance or marketing requirements needed by the producer to navigate the complexities of the coffee market effectively.